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If you’ve ever been to a trade show, you know there are two distinct types of trade show displays: drab and exciting. If you’re headed to an upcoming event, and you don’t want to be boring, you’ve got to learn what it takes to make your booth as welcoming and appealing as possible.

Not only will this increase your company’s trade show performance, but it will also earn you some new customers along the way.

Tips for Beautiful Trade Show Displays

Make It Unique. The more unique your booth is, the more memorable it will be. Use your brand’s color schemes, photos, and graphics to ensure nobody walks by your booth without stopping to look.

Offer Prizes. The more you give your audience to take home with them, the more likely they are to remember your booth when it counts. Host a game and offer prizes for the winners. Make sure this merchandise is branded for best brand recognition results.

Conduct Demos. Demo your product or service at your booth to help your customers make a connection to your offerings. Showing your goods in real time is a great way to involve your audience and get them excited about your company.

Insist on Quality. Everything you display at your booth should be high-quality and beautiful. This is as true for your signage as it is for your decorations and displays. This communicates trust to your customers and helps elevate your brand.

Be Remarkable at Your Upcoming Trade Show

Trade shows can be valuable opportunities for networking. Take yours to the next level with these helpful tips on building beautiful trade show displays. For additional assistance, or to secure signage you’re proud to display, contact Salient Sign Studios today.